Category: Knowledge Base

Combining the power of Adobe Analytics with the flexibility of the Unity game engine opens up a new world of insights into player behavior and...

UTM parameters are a powerful tool for tracking the performance of your digital marketing campaigns. In Adobe Analytics, you can build and implement UTM parameters...

The Click-Through Rate (CTR) is a fundamental metric in digital marketing, providing insights into user engagement and the effectiveness of your content. In Adobe Analytics,...

In the realm of Adobe Analytics, a funnel is a powerful tool that provides a visual representation of your customer's journey. It shows the steps...

A dashboard in Adobe Analytics is a customizable overview of your data and reports. It provides a snapshot of the metrics and dimensions most important...

Adobe Analytics is a robust tool that provides businesses with the means to unearth valuable insights from their data. One of the fundamental features of...

Accessing and manipulating data directly from Adobe Analytics can be a powerful way to customize your data analysis. This can be achieved by calling the...

Adobe Analytics is a powerful tool for analyzing web traffic, user behaviors, and marketing effectiveness. One of its valuable features is the ability to compare...

Understanding where your website traffic originates from is a crucial part of web analytics. A powerful tool like Adobe Analytics allows you to capture the...

Adobe Analytics tags are an essential part of tracking and understanding user interaction on your website. They provide valuable data that helps you refine your...