Category: Knowledge Base

With businesses operating in a global landscape, understanding and managing multiple currencies is essential. Adobe Analytics provides a robust feature for currency conversion, helping users...

Adobe Analytics is a powerful tool that helps businesses gain insights from their data. But how does it organize, clean, and prepare the data for...

In Adobe Analytics, segments are subsets of your data, allowing you to isolate and analyze specific parts of your traffic. This article will guide you...

Workspaces in Adobe Analytics are interactive environments where you can explore, visualize, and share your data insights. This article breaks down the process of creating...

Reports are integral to Adobe Analytics, providing a structured way to view and interpret data. This article will guide you through the process of editing...

Segments in Adobe Analytics are powerful tools that allow users to isolate and analyze specific subsets of data. This article explains the step-by-step process of...

Adobe Analytics, a powerhouse in the digital analytics domain, and the General Data Protection Regulation (GDPR), a critical data privacy law, intersect in significant ways....

In the realm of Adobe Analytics, the calculation of revenue is a fundamental concept that aids businesses in understanding their financial performance. This article walks...

Understanding Adobe Analytics involves getting to grips with several different concepts, namely ports, events, eVars, and default conversion variables. This article aims to provide a...

Automating Adobe Analytics testing can greatly enhance the efficiency and accuracy of your quality assurance processes. This article will guide you through the process of...